Maserati Alfieri concept is one heckuva 100th birthday present

Maserati designed the Alfieri concept for its 100th anniversary.

(Credit: Wayne Cunningham/CNET)

GENEVA–Automotive history is littered with car companies that didn’t quite make it. Even recently we’ve seen upstarts Fisker and Coda added to the list of automotive also-rans. For a company to count 100 years in business is quite an achievement, something that Maserati celebrated at the 2014 Geneva auto show.

And what better way to celebrate such a milestone but to build a gorgeous GT concept car? Maserati took that tack, unveiling the Alfieri in Geneva.

Rather than a concept leading to a production model, the Alfieri is a bit of a vanity project, yet Maserati points out that the new concept hints at the next century’s worth of styling for the Italian automaker. More importantly for the present day company, it shows off a new GT design with 2+2 seating at a time when the company’s most recent models have been sedans.